CMS: SHOP Hurt By Low Awareness, Faulty Information On Issuer Sites

April 21, 2015 at 8:47 PM
Small businesses are still generally unaware of the federally run Small Business Health Options Program exchanges, and prefer to offer their own insurance to attract and retain better employees, according to a CMS marketing research presentation. The agency is laying plans to raise awareness of SHOP within the small employer community and boost SHOP enrollment in all markets. Business owners are aware of the ACA, and most know of the individual mandate, CMS said Tuesday (April 7). But all had...


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