Advocates Hone Messaging Strategies Ahead Of Next Enrollment Window

September 19, 2014 at 3:29 PM
Groups working to get people enrolled into the exchanges are trying to keep their message simple for the second open enrollment period even though they face a new set of challenges, as there are still millions of uninsured plus those who need to update their information and renew their plans. Consumer advocate sources tell Inside Health Policy that focusing on the availability of financial assistance for health insurance will continue to be a prevailing message because of its effectiveness in...


Not a subscriber? Sign up for 30 days free access to exclusive, detailed reporting on drug pricing reforms, Medicaid policy, FDA news and much more.